Innovating to make our food future-proof

We care about the people behind our food. That is why we guide agri-food companies looking to set and meet clear sustainability ambitions. How? Through smart innovations and strategic partnerships.

What we do

Traceability

We help companies map their supply chains, collecting quality data that help identify ESG risks.

Driving improvements

We guide stakeholder dialogues and help build strategic partnerships to reach living wages and incomes.

Transparency

Share the learnings and story with your customers in an open and transparent way.

What we do

Traceability

We help companies map their supply chains, collecting quality data that help identify ESG risks.

Drive improvements

We guide stakeholder dialogues and help build strategic partnerships to reach living wages and incomes.

Transparency

Share the learnings and story with your customers in an open and transparent way.

Your Journey with Fairfood

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1. Identify Risks

Amie N’Dong and her partner, Mikael Mortensen, set up the Danish start-up Social Vanilla with the goal of resolving the unfair distribution of value regarding Ugandan smallholder farmers in vanilla production. Though the ethical sourcing was implemented from the very start, Social Vanilla needed a way to make their impact verifiable to consumers.

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2. Design Interventions

Our Trace platform offered a solution to their transparency concerns. We assisted Social Vanilla in on-boarding the 20 smallholder farmers that cultivate their vanilla beans onto Trace. This allowed us to map out their value chain, from the vanilla crops in Kibaale, Uganda, to Social Vanilla’s storehouse in Denmark.

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3. Adding value

By connecting with the small-scale farmers in their value chain, Social Vanilla was one step closer to fulfilling their social impact mission. With the aim of getting closer to living incomes for Ugandan vanilla farmers, Social Vanilla is devoting a premium 25% of profit to the farmers involved in their pilot.

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4. Share your story

Buyers of Social Vanilla can now scan the on-pack QR code, and gain transparent information about the origin of the product and the pay of the farmers in Uganda. By making their ethical sourcing and sustainability claims verifiable, Social Vanilla can market and communicate this impact to consumers.

Case studies

Trabocca: In pursuit of poverty free coffee

RECLAIM Sustainability!

solutions for a fair supply chain

Pure Africa: Towards a new fair coffee epoch

solutions for a fair supply chain

Verstegen: Nutmeg on the blockchain

Knowledge base

Trace Talks #4: Making Living Income Coffee a Reality

Why we need lawmakers, and why we need them now

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